Motivational Mondays Vlog by Shannon Oleen - Why you should have a personal brand

contributed by: Shannon Oleen

It's nearing the end of summer, and many of us are returning from vacation's, kids are back in school, and it's time to get serious about finishing the year strong.

For today's Monday Motivation, I wanted to spend a few minutes talking about our personal brand. I believe deeply that each of us need's to have a strong personal brand in both our professional and personal lives.

Wait, what?! What is a personal brand???

That my friend, is the key to getting what you want in our ever-connected world. You see, everything you are putting into the universe is a direct reflection of you, what you stand for and how people view you. Now, more than ever, your personal brand is so incredibly important in interpersonal relationships and our online world.

Many of us have blog's, website's, public online social media profile's and the influence we have today is much greater than it ever has been in history. Not to mention how we communicate has changed from two or three channels, to now spanning over dozens of ways to communicate with each other. 

That's why your personal brand is more important than ever.

Here are my 5 tips to creating and maintaining a great personal brand:

1. Write down your Personal Mission Statement. What is it that you stand for in life?

2. Study that mission statement. Know it inside and out.

3. Clarity & Consistency: Who you are, what you stand for, and what you are putting into the universe.

4. Make sure that external and internal views align regarding your personal brand.

5. Always be authentic. Don’t be something that you are not.


Starting with these 5 tips is a great place to better understand what your personal brand is, but don’t ever hesitate to send me an email. I would love to help you gain that clarity in your life!

Wishing you a bright, wonderful day today!


Shannon Oleen
Keynote Speaker | Inspiration Coach | Emcee
Facebook | Twitter | LinkedIn | YouTube
"Real success is finding your lifework in the work that you love" - David McCullough

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Shannon Oleen is an acclaimed keynote speaker, former NFL Cheerleader and advocate of chasing your dreams.  

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